OVERVIEW
OVERVIEW
OVERVIEW
Shaping the future of student-centric learning
Shaping the future of student-centric learning
Shaping the future of student-centric learning
I approached this project with a strong desire and unwavering motivation to create the ultimate online academic library. Throughout the journey, I held two primary goals at the forefront of my mind: a well-defined business strategy to drive substantial revenue and the development of a clear, elegant solution to address a genuine user challenge. My aim was to foster innovation in user experience, ultimately aiding individuals in their academic research endeavors.
I approached this project with a strong desire and unwavering motivation to create the ultimate online academic library. Throughout the journey, I held two primary goals at the forefront of my mind: a well-defined business strategy to drive substantial revenue and the development of a clear, elegant solution to address a genuine user challenge. My aim was to foster innovation in user experience, ultimately aiding individuals in their academic research endeavors.
I approached this project with a strong desire and unwavering motivation to create the ultimate online academic library. Throughout the journey, I held two primary goals at the forefront of my mind: a well-defined business strategy to drive substantial revenue and the development of a clear, elegant solution to address a genuine user challenge. My aim was to foster innovation in user experience, ultimately aiding individuals in their academic research endeavors.
ROLE
ROLE
ROLE
User Experience
Visual Design
Prototyping
User Experience
Visual Design
Prototyping
User Experience
Visual Design
Prototyping
cLIENT
cLIENT
cLIENT
Case Study
Case Study
Case Study
SCOPE
SCOPE
SCOPE
Desktop App
Desktop App
Desktop App
DATE
DATE
DATE
Aug 2022 - Oct 2022
Aug 2022 - Oct 2022
Aug 2022 - Oct 2022
BioMed
BioMed
The Dilemma
The Dilemma
The Dilemma
Defining project boundaries
Defining project boundaries
Defining project boundaries
First Things First
First Things First
First Things First
The project's scope initially seemed unclear. It soon became evident that a pivotal decision awaited me – whether to serve students from various academic backgrounds or hone in on a specific field, crafting a bespoke solution. I also contemplated whether this more focused approach would yield significant revenue to justify the decision. As students pursuing diverse degrees draw upon a plethora of resources and platforms for their academic research, my intuition urged me to 'focus,' while practical considerations cautioned against limiting the app's potential user base.
The project's scope initially seemed unclear. It soon became evident that a pivotal decision awaited me – whether to serve students from various academic backgrounds or hone in on a specific field, crafting a bespoke solution. I also contemplated whether this more focused approach would yield significant revenue to justify the decision. As students pursuing diverse degrees draw upon a plethora of resources and platforms for their academic research, my intuition urged me to 'focus,' while practical considerations cautioned against limiting the app's potential user base.
The project's scope initially seemed unclear. It soon became evident that a pivotal decision awaited me – whether to serve students from various academic backgrounds or hone in on a specific field, crafting a bespoke solution. I also contemplated whether this more focused approach would yield significant revenue to justify the decision. As students pursuing diverse degrees draw upon a plethora of resources and platforms for their academic research, my intuition urged me to 'focus,' while practical considerations cautioned against limiting the app's potential user base.
Research
Research
Research
Knowledge is power, if it's pursued and implemented
Knowledge is power, if it's pursued and implemented
Knowledge is power, if it's pursued and implemented
Qualitative Study
Qualitative Study
Qualitative Study
I carefully chose five individuals from the academic realm and conducted one-on-one interviews with them. It was of paramount importance to engage with users from diverse fields of study in order to gain a comprehensive perspective and chart a clear direction for my project.
I carefully chose five individuals from the academic realm and conducted one-on-one interviews with them. It was of paramount importance to engage with users from diverse fields of study in order to gain a comprehensive perspective and chart a clear direction for my project.
I carefully chose five individuals from the academic realm and conducted one-on-one interviews with them. It was of paramount importance to engage with users from diverse fields of study in order to gain a comprehensive perspective and chart a clear direction for my project.
The Interviewees
The Interviewees
The Interviewees
I conducted interviews with a diverse group of individuals, including a master's degree student in microbiology, a bachelor of arts graduate, a chemistry professor who is also a startup leader, a computer science student, and a bachelor of nursing student. These interviews provided a well-rounded perspective on the project.
I conducted interviews with a diverse group of individuals, including a master's degree student in microbiology, a bachelor of arts graduate, a chemistry professor who is also a startup leader, a computer science student, and a bachelor of nursing student. These interviews provided a well-rounded perspective on the project.
I conducted interviews with a diverse group of individuals, including a master's degree student in microbiology, a bachelor of arts graduate, a chemistry professor who is also a startup leader, a computer science student, and a bachelor of nursing student. These interviews provided a well-rounded perspective on the project.
Illustrating the range of interviewees with MidJourney
Illustrating the range of interviewees with MidJourney
The Discovery
The Discovery
The Discovery
A significant revelation surfaced, highlighting the diverse range of resources students from different disciplines depend on for their academic research. In an effort to connect the dots and maximize user and clientele coverage, I made the strategic choice to focus on the fields of Medicine and Life Sciences. These encompass a broad spectrum of related disciplines and serve as the foundation for this online academic library. Additionally, a pivotal realization emerged: students in the Life Sciences engage in continuous research throughout their academic journeys and professional careers. This insight highlighted the vast potential audience for BioMed.
A significant revelation surfaced, highlighting the diverse range of resources students from different disciplines depend on for their academic research. In an effort to connect the dots and maximize user and clientele coverage, I made the strategic choice to focus on the fields of Medicine and Life Sciences. These encompass a broad spectrum of related disciplines and serve as the foundation for this online academic library. Additionally, a pivotal realization emerged: students in the Life Sciences engage in continuous research throughout their academic journeys and professional careers. This insight highlighted the vast potential audience for BioMed.
A significant revelation surfaced, highlighting the diverse range of resources students from different disciplines depend on for their academic research. In an effort to connect the dots and maximize user and clientele coverage, I made the strategic choice to focus on the fields of Medicine and Life Sciences. These encompass a broad spectrum of related disciplines and serve as the foundation for this online academic library. Additionally, a pivotal realization emerged: students in the Life Sciences engage in continuous research throughout their academic journeys and professional careers. This insight highlighted the vast potential audience for BioMed.
A Glimpse Of The Extensive Reach
A Glimpse Of The Extensive Reach
A Glimpse Of The Extensive Reach
Prospective users encompass a wide spectrum of individuals engaged in various fields of study and research. This includes those involved in Anatomy, Astrobiology, Biotechnology, Bioinformatics, Biomechanics, Biophysics, Botany, Ecology, Immunology, Microbiology, Neuroscience, Pharmacology, Zoology, and numerous other fields of study and research.
Prospective users encompass a wide spectrum of individuals engaged in various fields of study and research. This includes those involved in Anatomy, Astrobiology, Biotechnology, Bioinformatics, Biomechanics, Biophysics, Botany, Ecology, Immunology, Microbiology, Neuroscience, Pharmacology, Zoology, and numerous other fields of study and research.
Prospective users encompass a wide spectrum of individuals engaged in various fields of study and research. This includes those involved in Anatomy, Astrobiology, Biotechnology, Bioinformatics, Biomechanics, Biophysics, Botany, Ecology, Immunology, Microbiology, Neuroscience, Pharmacology, Zoology, and numerous other fields of study and research.
Shaping BioMed's Approach
The continuity of communication with interviewees and the establishment of solid personas enabled a clear focus on the users' benefit. This facilitated the design of a comprehensive and intuitive website for BioMed that encompassed everything that students in the Sciences of Life desired and appreciated.
The continuity of communication with interviewees and the establishment of solid personas enabled a clear focus on the users' benefit. This facilitated the design of a comprehensive and intuitive website for BioMed that encompassed everything that students in the Sciences of Life desired and appreciated.
The continuity of communication with interviewees and the establishment of solid personas enabled a clear focus on the users' benefit. This facilitated the design of a comprehensive and intuitive website for BioMed that encompassed everything that students in the Sciences of Life desired and appreciated.
USER PERSONAS
USER PERSONAS
USER PERSONAS
Problem Statement
Problem Statement
Problem Statement
All users faced similar challenges in accessing resources and overcoming adversities. They sought a comprehensive and budget-friendly solution as major consumers of research data. Unfortunately, obtaining this information was not only hindered by overly complex search filters on the websites they used but also by poor and limited access to these resources, coupled with exorbitant costs.
All users faced similar challenges in accessing resources and overcoming adversities. They sought a comprehensive and budget-friendly solution as major consumers of research data. Unfortunately, obtaining this information was not only hindered by overly complex search filters on the websites they used but also by poor and limited access to these resources, coupled with exorbitant costs.
All users faced similar challenges in accessing resources and overcoming adversities. They sought a comprehensive and budget-friendly solution as major consumers of research data. Unfortunately, obtaining this information was not only hindered by overly complex search filters on the websites they used but also by poor and limited access to these resources, coupled with exorbitant costs.
EMPATHY MAP
It's evident that users encounter dissatisfaction and perceive the process as overly technical. Students, in particular, feel their needs are often overlooked. The complexity of the search process and overwhelming information further frustrate them. Accessing articles requires individual subscriptions to independent journals, leading many to resort to unauthorized alternatives. Comprehending lengthy articles consumes valuable time, and students often seek specific sections for their research. Diverse journal designs complicate matters, requiring meticulous scrutiny to avoid missing vital details.
It's evident that users encounter dissatisfaction and perceive the process as overly technical. Students, in particular, feel their needs are often overlooked. The complexity of the search process and overwhelming information further frustrate them. Accessing articles requires individual subscriptions to independent journals, leading many to resort to unauthorized alternatives. Comprehending lengthy articles consumes valuable time, and students often seek specific sections for their research. Diverse journal designs complicate matters, requiring meticulous scrutiny to avoid missing vital details.
It's evident that users encounter dissatisfaction and perceive the process as overly technical. Students, in particular, feel their needs are often overlooked. The complexity of the search process and overwhelming information further frustrate them. Accessing articles requires individual subscriptions to independent journals, leading many to resort to unauthorized alternatives. Comprehending lengthy articles consumes valuable time, and students often seek specific sections for their research. Diverse journal designs complicate matters, requiring meticulous scrutiny to avoid missing vital details.
The Solution
The Solution
The Solution
All-in-One Platform
All-in-One Platform
All-in-One Platform
One subscription For All Articles
One subscription For All Articles
One subscription For All Articles
BioMed collaborates with prominent sources in Life Sciences, importing articles, books, and videos from professional journals and learning platforms. Users can collaborate on the website, study together, and engage in discussions. It provides a platform for researchers worldwide to share their content freely with the global community.
BioMed collaborates with prominent sources in Life Sciences, importing articles, books, and videos from professional journals and learning platforms. Users can collaborate on the website, study together, and engage in discussions. It provides a platform for researchers worldwide to share their content freely with the global community.
BioMed collaborates with prominent sources in Life Sciences, importing articles, books, and videos from professional journals and learning platforms. Users can collaborate on the website, study together, and engage in discussions. It provides a platform for researchers worldwide to share their content freely with the global community.
Wireframes
Wireframes
Business model
Business model
Business model
BioMed's business model offers a free version for exploration. In addition, substantial discounts are available for students. Organizations like universities can contact the company to inquire about special pricing for their entire organization.
BioMed's business model offers a free version for exploration. In addition, substantial discounts are available for students. Organizations like universities can contact the company to inquire about special pricing for their entire organization.
BioMed's business model offers a free version for exploration. In addition, substantial discounts are available for students. Organizations like universities can contact the company to inquire about special pricing for their entire organization.
Design System
Design System
Place To Grow
Place To Grow
Place To Grow
On the sidebar, you'll find upcoming features that will enhance the BioMed experience. These include the BioMed Marketplace for purchasing equipment and supplies for hospitals and laboratories, Intern Guidance, Product Reviews, and a comprehensive BioMetrics Toolkit with various tools to assist researchers. BioMed is evolving into a one-stop-shop for all users' needs.
On the sidebar, you'll find upcoming features that will enhance the BioMed experience. These include the BioMed Marketplace for purchasing equipment and supplies for hospitals and laboratories, Intern Guidance, Product Reviews, and a comprehensive BioMetrics Toolkit with various tools to assist researchers. BioMed is evolving into a one-stop-shop for all users' needs.
On the sidebar, you'll find upcoming features that will enhance the BioMed experience. These include the BioMed Marketplace for purchasing equipment and supplies for hospitals and laboratories, Intern Guidance, Product Reviews, and a comprehensive BioMetrics Toolkit with various tools to assist researchers. BioMed is evolving into a one-stop-shop for all users' needs.
home AND SEARCH
home AND SEARCH
In the Home screen, users can navigate through the main categories using the sidebar menu. Clicking the "Filters" button allows for advanced searches, and users can filter search results for articles, books, and videos. The expanded filter section prominently presents the option to filter results by field of study, addressing users' primary concern and facilitating focused research.
In the Home screen, users can navigate through the main categories using the sidebar menu. Clicking the "Filters" button allows for advanced searches, and users can filter search results for articles, books, and videos. The expanded filter section prominently presents the option to filter results by field of study, addressing users' primary concern and facilitating focused research.
In the Home screen, users can navigate through the main categories using the sidebar menu. Clicking the "Filters" button allows for advanced searches, and users can filter search results for articles, books, and videos. The expanded filter section prominently presents the option to filter results by field of study, addressing users' primary concern and facilitating focused research.
READING MODE
READING MODE
The article format remains consistent, regardless of the source journal. A toolbar offering copy, quote, mark, translate and dictionary tool. Users can also download, print, view in full screen, minimize, or close the article. Left-side chapters enable navigation, and users can search, find keywords, and collaborate via video chat or add articles to a project. Highlighted texts are saved in the right sidebar. Educational videos on topic are available. A 'Researcher's Digest Version' condenses the article, while related articles and community questions are easily accessible. Users can toggle suggested videos on/off and enter full screen mode for an uninterrupted reading experience.
The article format remains consistent, regardless of the source journal. A toolbar offering copy, quote, mark, translate and dictionary tool. Users can also download, print, view in full screen, minimize, or close the article. Left-side chapters enable navigation, and users can search, find keywords, and collaborate via video chat or add articles to a project. Highlighted texts are saved in the right sidebar. Educational videos on topic are available. A 'Researcher's Digest Version' condenses the article, while related articles and community questions are easily accessible. Users can toggle suggested videos on/off and enter full screen mode for an uninterrupted reading experience.
The article format remains consistent, regardless of the source journal. A toolbar offering copy, quote, mark, translate and dictionary tool. Users can also download, print, view in full screen, minimize, or close the article. Left-side chapters enable navigation, and users can search, find keywords, and collaborate via video chat or add articles to a project. Highlighted texts are saved in the right sidebar. Educational videos on topic are available. A 'Researcher's Digest Version' condenses the article, while related articles and community questions are easily accessible. Users can toggle suggested videos on/off and enter full screen mode for an uninterrupted reading experience.
SAVED
SAVED
The main section of the Saved page displays recently viewed saved items for quick access. On the right, general saved content is distinct from the Projects tab, where users can efficiently organize and categorize articles, books, videos, and community questions under specific projects.
The main section of the Saved page displays recently viewed saved items for quick access. On the right, general saved content is distinct from the Projects tab, where users can efficiently organize and categorize articles, books, videos, and community questions under specific projects.
The main section of the Saved page displays recently viewed saved items for quick access. On the right, general saved content is distinct from the Projects tab, where users can efficiently organize and categorize articles, books, videos, and community questions under specific projects.
colleagues
colleagues
The list of colleagues displayed in the main section is filtered based on the user's organization selection in the right-hand menu. Colleagues can easily communicate through in-app messaging, phone calls, or video calls, facilitating seamless collaboration on projects without the need for external conference call software. Group messaging, calling, and conference calls are also available with just a single click, making team communication effortless.
The list of colleagues displayed in the main section is filtered based on the user's organization selection in the right-hand menu. Colleagues can easily communicate through in-app messaging, phone calls, or video calls, facilitating seamless collaboration on projects without the need for external conference call software. Group messaging, calling, and conference calls are also available with just a single click, making team communication effortless.
The list of colleagues displayed in the main section is filtered based on the user's organization selection in the right-hand menu. Colleagues can easily communicate through in-app messaging, phone calls, or video calls, facilitating seamless collaboration on projects without the need for external conference call software. Group messaging, calling, and conference calls are also available with just a single click, making team communication effortless.
COMMUNITY
COMMUNITY
The Community section provides researchers with a platform to share their findings, gain exposure, and receive recognition. It also enables students to ask questions and browse through answers from professional researchers, fostering the establishment of professional relationships.
The Community section provides researchers with a platform to share their findings, gain exposure, and receive recognition. It also enables students to ask questions and browse through answers from professional researchers, fostering the establishment of professional relationships.
The Community section provides researchers with a platform to share their findings, gain exposure, and receive recognition. It also enables students to ask questions and browse through answers from professional researchers, fostering the establishment of professional relationships.
GROUPS
GROUPS
The Groups section expands the online community, nurturing discussions on specific subjects. Users can join preferred groups, engaging in meaningful conversations and exploring diverse topics of interest.
The Groups section expands the online community, nurturing discussions on specific subjects. Users can join preferred groups, engaging in meaningful conversations and exploring diverse topics of interest.
The Groups section expands the online community, nurturing discussions on specific subjects. Users can join preferred groups, engaging in meaningful conversations and exploring diverse topics of interest.
Interviewees Feedback
Interviewees Feedback
Interviewees Feedback
In Users' Own Words: UX Feedback
In Users' Own Words: UX Feedback
Tsfiya - Master's Degree Student in Microbiology
Tsfiya - Master's Degree Student in Microbiology
Tsfiya - Master's Degree Student in Microbiology
"Wow, this is the missing piece in my research. We need something just like that. It will reduce lab costs significantly and greatly aid my academic research. The website is incredibly user-friendly, enjoyable, intuitive, and even exciting to use. I appreciate all the features, including the online community, groups, and search filters. Bravo! It is a well-designed platform, both thoughtful and engaging."
"Wow, this is the missing piece in my research. We need something just like that. It will reduce lab costs significantly and greatly aid my academic research. The website is incredibly user-friendly, enjoyable, intuitive, and even exciting to use. I appreciate all the features, including the online community, groups, and search filters. Bravo! It is a well-designed platform, both thoughtful and engaging."
"Wow, this is the missing piece in my research. We need something just like that. It will reduce lab costs significantly and greatly aid my academic research. The website is incredibly user-friendly, enjoyable, intuitive, and even exciting to use. I appreciate all the features, including the online community, groups, and search filters. Bravo! It is a well-designed platform, both thoughtful and engaging."
Yonat - Bachelor of Nursing Student
Yonat - Bachelor of Nursing Student
Yonat - Bachelor of Nursing Student
"I'm impressed. This website is magnificent and exactly what I needed to help me with my degree. It's a game-changer compared to previous solutions. My colleagues will love it, especially since we often research together remotely. The comprehensiveness and user-friendliness excite me, even as a non-tech person. It's a relief to see technology that aligns with our academic needs."
"I'm impressed. This website is magnificent and exactly what I needed to help me with my degree. It's a game-changer compared to previous solutions. My colleagues will love it, especially since we often research together remotely. The comprehensiveness and user-friendliness excite me, even as a non-tech person. It's a relief to see technology that aligns with our academic needs."
"I'm impressed. This website is magnificent and exactly what I needed to help me with my degree. It's a game-changer compared to previous solutions. My colleagues will love it, especially since we often research together remotely. The comprehensiveness and user-friendliness excite me, even as a non-tech person. It's a relief to see technology that aligns with our academic needs."
Ester - Chemistry Professor and Startup Leader
Ester - Chemistry Professor and Startup Leader
Ester - Chemistry Professor and Startup Leader
"Wonderful! I've needed something like this for a long time. It's great that the younger generation will have access to it from the start of their research journey. This platform can truly make a difference for humanity, and I'm not exaggerating. Students can focus on what matters most—their research. As a community of researchers, we also appreciate the recognition and BioMed provides that. It's a win-win for everyone."
"Wonderful! I've needed something like this for a long time. It's great that the younger generation will have access to it from the start of their research journey. This platform can truly make a difference for humanity, and I'm not exaggerating. Students can focus on what matters most—their research. As a community of researchers, we also appreciate the recognition and BioMed provides that. It's a win-win for everyone."
"Wonderful! I've needed something like this for a long time. It's great that the younger generation will have access to it from the start of their research journey. This platform can truly make a difference for humanity, and I'm not exaggerating. Students can focus on what matters most—their research. As a community of researchers, we also appreciate the recognition and BioMed provides that. It's a win-win for everyone."